MARKETING CHANNELS
ARE
CONSUMER TRUST IS AT
AN ALL-TIME LOW.
EVERY BRAND LOOKS
THE SAME.
But there's one thing customers still respond to: brands that stand for something real.
We create cause-driven campaigns that differentiate your brand, build authentic connection, and deliver measurable results—while raising real funds for causes that need it.
Zero upfront investment.
You only pay when your campaign raises funds.
COLLAPSING.
3x
engagement
2x
revenue growth
real
impact
zero
risk
The New Marketing Reality
Everyone Looks the Same
The same UGC, the same influencer collabs, the same ad formulas — differentiation has evaporated.
The endless stream of UGC, influencers, and templated brand campaigns has flattened differentiation across every category.
Marketing Channels Are Collapsing
Influencer ROI has dropped 25–40% in the last two years, and paid ads are more expensive than ever with less engagement.
Consumer Trust Is at an All-Time Low
71% of consumers don’t believe brands follow through on their social impact claims — and they’re right to be skeptical.
Americans skip ads—but 95% are less likely to skip ads that promote a cause partnership
Why purpose-driven campaigns work
of customers will switch brands based solely on cause alignment
of consumers share purpose-driven content with friends and family
Purpose-driven brands grow 2x faster and retain customers longer than those without a social mission
Purpose isn't a nice-to-have. It's a decision-maker, a differentiator, and a growth driver.
The Purpose Problem
The case for purpose is clear, but only when it’s real.
90% of consumers believe companies must act to help social and environmental issues, and 75% will do research to see if a company is being honest when it takes a stand.
Exaggerated or vague sustainability claims destroy trust and damage brand equity.
Most brands don’t know how to do impact well…
That’s where we come in….
the purpose problem
The case for purpose is clear—but only when it's real.
of consumers expect brands to act on social and environmental issues
90%
75%
will research whether you're being honest when you take a stand
Exaggerated claims destroy trust. Vague "commitments" damage brand equity. Surface-level partnerships get called out.
Most brands don't know how to do impact authentically—and the stakes are too high to get it wrong.
That's where we come in
Why our approach works
Most brands treat impact as an afterthought—an obligatory donation, a "green" label, a CSR report nobody believes. Customers can feel greenwashing from a mile away.
Our campaigns center the cause—the story, the need, the people. Your brand enables it, shifting the relationship from transactional to collaborative.
Why do brands settle for performative gestures?
Because traditional CSR doesn't deliver business results.
Our campaigns center the cause—the story, the need, the people.
Your brand enables it ("Made possible by [Your Brand]"), shifting the relationship from transactional to collaborative. Instead of "buy from me," it's "let's do good together."
The Result? You do real good AND get rewarded for it.
Real connection.
Measurable engagement.
Loyalty that translates to growth.
Consumers want to support brands that support the causes they care about. We make that partnership authentic, impactful, and profitable.
Because doing good is good for business.
Here's what you get
We create impact-first campaigns that deliver business results—at zero risk to you.
By pairing your brand with a cause your audience naturally cares about, we design campaigns that deepen loyalty, expand reach, and drive measurable action. The best part? You only pay when your campaign raises funds.
Vetted organizations aligned with your brand and audience
Strategic Cause Matching
Content, storytelling, visual identity
Full Campaign Creative
Amplification strategy and collaboration
Creator Partnerships
Optimization and measurable results
Performance Tracking
Zero upfront investment. All reward.
How it works
We pair your brand with a mission-aligned cause your audience already cares about—creating a partnership that feels authentic, relevant, and reputationally safe.
Strategic Cause Matching
Optimization and measurable results
01
We craft highly shareable, emotionally engaging content that educates, inspires, and activates your audience around the cause.
Campaign Design and Content Creation
02
We leverage creator partnerships, viral content strategies, and cross-audience collaboration to explode your reach and drive participation.
Amplification & Activation
03
Your brand benefits from increased loyalty, deeper emotional connection, and expanded reach—while raising real funds for meaningful change. You only pay us a percentage of what's raised.
Measurable Impact & Results
04
Cuts Through the Noise
Rise above the endless scroll and tell a story people actually lean in to hear.
Creates Deep Connection
Build meaningful emotional bonds with your audience that drive loyalty and keep your brand top of mind.
Drives Action & Sales
Shift from a brand people buy from to a brand people engage with—creating social good and revenue growth.
Expands Your Reach
The best campaigns are the ones people share. Purpose-driven content gets 3x more engagement and spreads organically across communities.
Why this works
3x
2x
4.5x
50%
Every brand is different. Every cause partnership should be too. On our strategy call, we'll walk you through a custom campaign concept tailored to your brand, audience, and values.
r.evolution
Ready to See What a Campaign Could Look Like?
We Go Against Everything They Taught Us in B-School
Most brands treat impact as a marketing add-on. That’s why it falls flat. We flip the script by putting impact at the center, making your brand a partner in change — not the hero.
Impact First = Trust First
Leading with real impact (not optics) creates authentic connection, protects your reputation, and drives engagement no influencer-led campaign can match.
When the Impact Is Real, the Results Are Too
This approach deepens loyalty, expands your audience, and drives sales — because doing good is good for business.
"Corporate social responsibility is a hard-edge business decision. not because it is a nice thing to do or because people are forcing us to do it...because it is good for our business.”
- niall fitzgerald, former ceo for unilever
I'm on a mission to change the world by fostering partnerships with the people and companies in it. I fiercely believe that every single one of us has the power to create big massive change and be a force for big massive love.
A few years ago, I took the biggest leap of my life, I left my highly successful corporate career in search of a way to combine my love of business with my unrelenting desire to leave the world a little better than I found it.
Having lived in over forty countries, I've witness unimaginable suffering but I've also witnessed the kindness and goodness which I've come to believe are at the core of our collective human spirit.
Through my travels and academic studies, I've developed a deep understanding of the global challenges we face and I've developed partnerships with the organizations that are working tirelessly in the pursuit of a better world for all.
Ten years of corporate sales, marketing and PR has given me a solid understanding of what drives a business to be profitable, and how to be an ally in that mission.
A Masters Degree in International Development has equipped me with in-depth knowledge of the social impact landscape and what is truly required to move the needle.
My extensive network of Social Impact Organizations (both in the US and abroad) allows me to pair Sponsor Companies with brand-aligned projects, creating synergy at every level.
bringing people together is my superpower
Le't's start a r.Evolution
We'd
love to chat!
Curious how this can work for your?